FEBRUARY -2018 IS SOLD OUT – PLEASE SEE OUR NEXT WORKSHOP INTENSIVE, MAY, 4th, 5th, 6th, 2018  in PALM SPRINGS

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Mastering Luxury Real Estate Photography Workshop | Southern California

3 Day Intensive | February 5th, 6th & 7th, 2018 | Orange County, California | Limited to 10 Participants

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WHO IS THIS WORKSHOP INTENSIVE FOR?

This three-day workshop intensive is for photographers looking to fast track themselves to creating powerful and compelling real estate and architectural imagery.  Marc will cover everything you’ll need to know over three intense days of learning to create images like you see in this blog post and on my Luxury Real Estate blog. He’ll go over what gear: cameras, lenses, primes, zooms and Tilt/Shift lenses, grip gear, lighting, light shaping tools, software, and postproduction techniques he uses and why and how to use them. It doesn’t matter what camera system you use, as long as you have a DSLR or mirrorless camera that you know your way around:  Canon, Nikon, Fuji, Olympus and Sony are all fine. We’ll also be covering business strategies from client acquisition to client delivery, contracts and licensing of imagery.  Read on to learn more about Marc’s Southern California Luxury Real Estate Workshop Intensive experience. 

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“These intensives are intense.  No kidding. The days are long.  You’ll be challenged, you’ll learn new techniques and new material. At the end of each day, you’ll leave energized by what you’ve learned to take your craft and business to the next level,  and because you’ve worked your brain hard you’ll also be ready for some rest so you can approach the next new day and put to use the knowledge you gained during your intensive.” ~ Mw-

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“I’m proud to bring to you a 3-Day Real Estate Workshop Intensive that will put you on the fast track to creating more powerful real estate imagery. This workshop intensive will supercharge your ability to create compelling RE images, teach you how to  easily and affectively use off camera lighting to showcase properties better than your competition and enable you to create more dramatic images in an easy to understand four step post-production process.” ~ Mw

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Professional Techniques for Mastering Luxury Real Estate Photography Workshop Intensive | February 5th, 6th & 7th, 2018 | Irvine, California | Limited to 10 Participants

Luxury real estate photographer – Marc Weisberg is an open book when it comes to teaching how he captures and create magazine quality, luxury real estate photography. Marc’s brand is sought out by some of the top commercial and residential real estate firms in the country. Learn what gear Marc uses, how he photographs luxury real estate and how they can save photographers and realtors time and money. Marc will share his lighting and post-production techniques that will take your photography to the next level. You will learn proven techniques for interior and exterior photography that will allow you to create repeatable results time after time no matter how difficult or seemingly impossible the real estate shoot may seem. Marc will share how to go into any home, assess it, light it, shoot it, and post process it. You’ll learn the basics, intermediate and advanced techniques in classroom modules and in a hands-on, live shoot in a luxury home real estate setting. These intensives are intense. No kidding. The days are long. You’ll be challenged, you’ll learn new techniques and new material. At the end of each day, you’ll leave energized by what you’ve learned to take your craft and business to the next level, and because you’ve worked your brain hard you’ll also be ready for some rest so you can approach the next new day and put to use the knowledge you gained during your intensive.

How To Enroll In The Workshop
Click here to access the enrollment and tuition form.

Marc specializes in Luxury Real Estate & Architectural Photography providing the highest caliber images for realtors, interior designers, contractors, resorts & architects needing to showcasing their property. In 2015 Marc aligned with Sony to become a Sony Artisan of Imagery. Real estate commissions include homes and estates ranging from $2m – $10m and commercial projects from $30m to $400m plus.

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Topics

• What’s In My Bag | Marc Shares What Gear Works Best For Him, cameras, lenses, lighting, grip and lighting modifiers
• Inexpensive And Cutting Edge Lighting Gear | Best Bang For Your Buck
• Learn How to Prepare Your Clients For The Shoot
• Learn How To Use Tilt Shift Lenses And Optimize The Field of View and Perspective
• To Tether Or Not To Tether, And What to Use
• Composition | Choosing The Most Flattering – Power Compositions
• How To Compose 1-Point & 2-Point Perspectives.
• A 4-Step Winning Process For Photographing Any Room
• How to Light Any Room
• Learn How To Supplement Ambient Light Using Speedlights, AD200 and Godox 360’s To Achieve Natural Looking Photos With No Evidence That Additional Lighting Was Used.
• Innovative Interior Lighting Techniques
• Live On Location | All Day Luxury Real Estate Photo Shoot
• Getting the perfect twilight images in a single frame
• Pulls ~ The Secret To Getting The Perfect Window and Interior Exposures
• Learn What Must Be In Your Client Contracts | Learn Options For Licensing Your Images
• Software Reveal | What To Do After The Shoot – Post Production
• Learn How To Think In A Composite Mindset For Blending Multiple Exposures In Post
• Post Production | From Start To Finish
• Learn The Power Of Exposure Blending
• Controlling and Fine Tuning Your Images With Layer Masking
• Workshop Guide | Filled With Everything We Are Going To Cover | Given To Each Student for note taking and yours to keep

 

Outcomes
What You Learn In This Workshop can be applied to any of the sub-genres of Architectural and Real Estate Photography: Real Estate, Commercial-Residential, Commercial Real Estate Buildings & Shops, Hotels, Architecture For Architects, Restaurants, Resorts, Interiors & Interior Design Photography, Designed Outdoor Spaces, etc.

Bio
Marc Weisberg is luxury real estate and architectural photographer and Sony Artisan of Imagery, based in Irvine, California.  With an impressive client list, Marc has photographed countless architectural & luxury real estate projects.   Marc has taught his Mastering Real Estate Workshop Intensives in Los Angeles, Orange County and in New York City.

Links:
 See Marc’s Luxury Real Estate Imagery

Instagram: @marcweisberg

What You’ll Need

• A Positive Mental Attitude
• A Digital Camera ~ Either A DSLR or Mirrorless, with extra batteries
• 24-70mm Lens, 16-35 or Wider [ wide angle primes and 24mm primes are fine as long as there is little to no distortion ]
• Optional ~ Tilt-Shift Lens 17mm or 24mm
• Tripod with rubber feet ~ [ sorry, no metal feet or spiked feet allowed ]
• A minimum of 2 radio triggered speedlights or 2- Godox AD200, or 360 or similar.  Please…no large strobe heads.
•  Laptop for Classroom Modules

[Please Note:  Below is a sample timeline.  The calendar dates and material covered are firm.  Please do not use to the timeline schedule below as gosspel.  Marc will email you with the final schedule a few days before the intensive.]

Itinerary

Monday
Day One ~ Part One: Will be a classroom module presentation {see below} and Q&A.
6.5 hrs of hands-on instruction & demonstration

Tuesday
Day Two ~ Part Two: Will be a live, on location shoot putting into practice what has been taught in the classroom module and a post-production class on your first day.
8 hrs. of instruction, demonstration, and hands-on shooting

Wednesday
Day Three ~ Part Three:  Back in the classroom, we’ll focus on in-depth post-production techniques and compositing from our shoot time together and discuss in-depth contracts, licensing and the art of successful networking that will get you new clients.
8 hrs. of instruction, demonstration, and hands-on shooting

Classroom Module
Day 1

9:00 AM – 5:30 PM

• Intro & Slide Show Of Work
• Cameras, Lenses, Lighting Gear & Grip ~ Light shaping tools and essential gear.
• Tilt – Shift Lenses ~ Explained And Demonstrated
• Lighting Fundamentals ~ How to use the lights and which modifiers to use
• Using Multiple Lights ~ With Ease
• Exposure Fundamentals ~ How To Set Up Your Camera For The Best Results
• Lens Selections ~ Which Lenses Work Best For Each Scenario
• Perfecting Your Verticals ~ Technique & Guide To Obtaining Perfect Verticals
• Software Overview ~ Which software is used to achieve the final images
• A Gentler Way To Do Exposure Blending
• How to do Easy and Reliable HDR without “overcooking” it.
• Q&A

1:00 PM – 2:00 PM
Lunch

5:00 PM

• On location Twilight Shoot
• Dealing with difficult Twilight scenarios
• How to Nail Your Twilight Shoots

7 PM – 10 PM
Optional Dinner Hang Out

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On Location Real Estate Shoot
Day 2

10:00 AM – 6:30 PM

• Meet at Real Estate Photographic Location ~ To Be Announced
• Live On Location Real Estate Photo Shoot
• Property Walk Through ~ Planning The Shoot ~ An essential guide to seeing real estate and architecture with a critical eye.
• Proper Angles ~ How to quickly size up a room and chose the best vantage points for the most dramatic images.
• Tethering | Tools & What Works
• Photographing The Space
• The Secret Sauce ~ Nailing 95% Of The Image In Camera
• Light It Up: Using multiple lights. Marc Will Share His Methods Of How to Light Even The Most Complex
• Scenarios And The Most Complex Surfaces With Ease
• You Will Learn How To Light And Photograph Interiors To Show True Color, Correct Perspective, Reveal Texture and Create Remarkable Images
• Window Pull Method ~ You’ll Love This One
• Twilight Shoot

1:00 PM – 2:00 PM
Catered Casual Lunch with Comfort Food

2:00 PM – 5:30 PM

• Continue Live Shoot

 

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Classroom Module
Day 3

9:00 AM – 6:00 PM

• Q&A follow up on yesterday’s luxury real estate shoot.
• Live edit of the On Location Twilight Shoot
• Image Critique:  You’ll be required to hand in 3 finished images in the morning that you created during your hands on luxury real estate shoot.

1:00 PM – 2:00 PM
Lunch

 

2:00 PM – 5:00 PM

• We will get more in-depth with the retouching and compositing process
• Marc will share how he deals with multiple color temperatures in a given composition
• Final Output of images will be discussed and demonstrated
• An in-depth discussion on Real Estate Twilight shoots.
• Twilight images demystified. Marc will take you from RAW capture through the LR post-production process and into Photoshop for final adjustments as well as sky replacements
• Contracts:  We will discuss an overview of RE photography contracts, Commercial RE photography contracts, and  Licensing agreements/contracts.
• Image licensing will be discussed in detail

WHO IS THIS MASTERING LUXURY REAL ESTATE PHOTOGRAPHY WORKSHOP INTENSIVE PERFECT FOR?

• If you are a photographer looking to raise the bar on your skill level in the field of Real Estate Photography.
• Photographers looking to understand and implement off camera lighting.
• Realtors who have some knowledge of photography and are looking to photograph their own listings.
• If you’re looking to make the move into the luxury real estate photography market.
• Those that want to achieve a natural and dramatic look to their real estate photograph perfecting both interior and exterior ambient lighting.
• Photographers looking to learn a proven, comprehensive, step-by-step method for producing top quality real estate imagery from inception post-production.

WHEN
Monday, February 5th, 2018
Tuesday, February 6th, 2018
Wednesday, February 7th, 2018

 

HOW TO ENROLL IN THIS WORKSHOP
Click here to access the enrollment and tuition form.

After you are approved for the workshop, you’ll be sent an e-book of the printed book you’ll receive at the workshop.
The book contains all the principles that Marc will teach during your three days of attendance.
You’ll need to read it at least once in entirety before attending the intensive, to familiarize yourself with principles and concepts that we’ll be covering.

WHERE
Class Room Modules: The Club House 100 Saint Vincent, Irvine, CA 92618

Real Estate Photo Shoot Location: To Be Announced

TRAVEL INFO

Closest Airport: John Wayne {SNA}

Suggested Hotels:  Hilton Irvine – Orange County Airport, Courtyard by Marriot – Irvine – John Wayne Airport, Atrium Hotel – Irvine – John Wayne Airport, Embassy Suites by Hilton -Orange County – John Wayne Airport

Transportation: Transportation to and from the airport.  To and from the classroom location and to and from the live shoot location is the attendee’s responsibility.

**Things You Need to Know About Li Batteries:  Airlines do not allow Li Batteries to be checked through in your checked-in luggage.  You must carry your Li batteries on board with you.

MONEY TALK

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