Mastering Luxury Real Estate Photography | 3 Day Workshop Intensive | Orange County

3 Day Intensive | October 23rd, 24th and 25th | Orange County, California | Limited to 16 Participants

SOLD OUT – PLEASE CHECK BACK FOR OUR UPCOMING WORKSHOP INTENSIVE FOR  FEBRUARY, 2018 !

 

WHO IS THIS WORKSHOP INTENSIVE FOR?

This three-day workshop intensive is for anyone looking to fast track themselves to creating compelling real estate and architectural imagery.  Rich and Marc will cover everything you’ll need to know over three intense days of learning to create images like you see on this blog post and on our respective blog sites. We will be going over what gear: cameras, lenses, primes, zooms and tilt shift lenses, grip gear, lighting, light shaping tools, software and postproduction techniques we use and why and how we use them. It doesn’t matter what camera system you use, as long as you have a DSLR or mirrorless camera that you know your way around:  Canon, Nikon, Fuji, Olympus or Sony are all fine. We’ll also be covering business strategies from client acquisition to client delivery, contracts and licensing of imagery.  Read on to learn more about this Southern California workshop intensive experience. 

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“These intensives are intense.  No kidding. The days are long.  You’ll be challenged, you’ll learn new techniques and new material. At the end of each day, you’ll leave energized by what you’ve learned to take your craft and business to the next level,  and because you’ve worked your brain hard you’ll also be ready for some rest so you can approach the next new day and put to use the knowledge you gained during your intensive.” ~ Mw.

 

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->>>>>> FOR IMMEDIATE RELEASE <<<<<<-

I’m excited to share that I’ve teamed up with Rich Baum, We’ll be co-teaching the upcoming California – Mastering Luxury Real Estate Photography Workshop Intensive 

Rich Baum is a California-based photographer with experience shooting a broad range of real estate & architecture, for national developers, residential and commercial real estate agents, builders & designers. Whether producing images for Fortune 500 companies, national developers, residential or commercial real estate agents, builders & designers, his core mission remains the same: To exquisitely capture the subject at hand while providing outstanding service and a truly enjoyable experience.  Over the course of twenty-five years working with as a property master, set dresser and stylist on Hollywood movie sets, Rich developed a keen eye for detail, framing, and composition – skills that serve him well when he transitioned to professional photography more than a decade ago. In the past year, Rich has had a growing on-line presence with his YouTube Channel featuring video tutorials focusing on Real Estate Photography Tips, Tricks & Techniques. 

Rich brings a unique teaching skill set including tight composition, staging, “flambient,” [flash and ambient] and gorgeous single frame twilights, plus elegant post production techniques and solutions for raising the bar for your real estate photography.  

Below is some of Rich’s real estate photography.

 

 

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“We are proud to bring to you a 3-Day Real Estate Workshop Intensive that will put you on the fast track to creating more powerful real estate imagery. This workshop intensive will supercharge your ability to create compelling RE images, teach you how to  easily and affectively use off camera lighting to showcase properties better than your competition and enable you to create more dramatic images in an easy to understand four step post-production process.” ~ Mw & Rb

 

Professional Techniques for Mastering Luxury Real Estate Photography Workshop Intensive | September, 11th, 12th and 13th, 2017 | Irvine, California | Limited to 15 Participants

Luxury real estate photographer and Sony Artisan, Marc Weisberg and Real Estate Photographer Rich Baum are open books when it comes to teaching how they capture and create magazine quality, luxury real estate photography. Both Rich’s and Marc’s brands are sought out by some of the top commercial and residential real estate firms in the country. Learn what gear Rich and Marc use, how they photograph luxury real estate and how they can save photographers and realtors time and money. They will share their lighting and post-production techniques to take your photography to the next level. You will learn proven techniques for interior and exterior photography that will allow you to create repeatable results time after time no matter how difficult or seemingly impossible the real estate shoot may seem. Rich and Marc will share how to go into any home, assess it, light it, shoot it, and post process it. You’ll learn the basics, intermediate and advanced techniques in classroom modules and in a hands-on, live shoots in a luxury home real estate setting. These intensives are intense.  No kidding. The days are long. You’ll be challenged, you’ll learn new techniques and new material. At the end of each day, you’ll leave energized by what you’ve learned to take your craft and business to the next level,  and because you’ve worked your brain hard you’ll also be ready for some rest so you can approach the next new day and put to use the knowledge you gained during your intensive.

How To Enroll In The Workshop
Email me here and you’ll be sent a signup and tuition form.

 

Marc specializes in Luxury Real Estate & Architectural Photography providing the highest caliber images for realtors, interior designers, contractors, resorts & architects needing to showcasing their property. In 2015 Marc aligned with Sony to become a Sony Artisan of Imagery. Real estate commissions include homes and estates ranging from $2m – $10m and commercial projects from $30m to $400m plus.


Topics

• What’s In My Bag | Marc Shares What Gear Works Best For Him, cameras, lenses, lighting, grip and lighting modifiers
• Inexpensive And Cutting Edge Lighting Gear | Best Bang For Your Buck
• Learn How to Prepare Your Clients For The Shoot
• Learn How To Use Tilt Shift Lenses And Optimize The Field of View and Perspective
• To Tether Or Not To Tether
• Composition | Choosing The Most Flattering Angles
• How To Compose 1-Point & 2-Point Perspectives.
• A 3 Step Winning Process For Photographing Any Room
• How to Light Any Room
• Learn How To Supplement Ambient Light Using Speedlights To Achieve Natural Looking Photos With No Evidence That Additional Lighting Was Used.
• Innovative Interior Lighting Techniques
• Live On Location | Luxury Real Estate Photo Shoot
• Pulls ~ The Secret To Getting The Perfect Window and Interior Exposures
• Learn What Must Be In Your Client Contracts | Learn Options For Licensing Your Images
• Software Reveal | What To Do After The Shoot
• Learn How To Think In A Composite Mindset For Blending Multiple Exposures In Post
• Post Production | From Start To Finish
• Learn The Power Of Exposure Blending
• Controlling and Fine Tuning Your Images With Layer Masking
• Workshop Workbook | Filled With Everything We Are Going To Cover | Given To Each Student

 

Outcomes
What You Learn In This Workshop can be applied to any of the sub-genres of Architectural and Real Estate Photography: Real Estate, Commercial-Residential, Commercial Real Estate Buildings & Shops, Hotels, Architecture For Architects, Restaurants, Resorts, Interiors & Interior Design Photography, Designed Outdoor Spaces, etc.

Bio
Marc Weisberg is luxury real estate and architectural photographer. With an impressive client list, Marc has photographed countless architectural & luxury real estate projects. Marc is proud to be a Sony Artisan of Imagery, based in Irvine, California.  Marc has taught his Mastering Real Estate Workshop Intensives in Los Angeles, Orange County and recently in New York City.

Links:
 See Marc’s Luxury Real Estate Imagery

Instagram: @marcweisberg

What You’ll Need

• A Positive Mental Attitude
• A Digital Camera ~ Either A DSLR or Mirrorless, with extra batteries
• 24-70mm Lens or Wider [ wide angle primes and 24mm primes are fine as long as there is little to no distortion ]
• Optional ~ Tilt-Shift Lens 17mm or 24mm
• Tripod with rubber feet ~ [ sorry, no metal feet or spiked feet allowed ]
• A minimum of 2 radio triggered speedlights or 2- Godox AD200 or similar.  Please…no large strobe heads. Extra batteries
• Optional ~ Laptop for Classroom Modules
• Itinerary

[Please Note:  Below is a sample timeline.  The calendar dates and material covered are firm.  Please do not use to the timeline schedule below as gosspel.  Marc will email you with the final schedule a few days before the intensive.]

Monday, October 23rd, 2017
Day One ~ Part One: Will be a classroom module presentation {see below} and Q&A.
6.5 hrs of hands-on instruction & demonstration

Tuesday, October 24rd, 2017
Day Two ~ Part Two: Will be a live, on location shoot putting into practice what has been taught in the classroom module and a post production class during the afternoon.
8 hrs. of instruction, demonstration, and hands-on shooting

Wednesday, October 25th, 2017 
Day Three ~ Part Three:  Back in the classroom, we’ll focus on in-depth post-production techniques and compositing from our shoot time together and discuss in-depth contracts, licensing and the art of successful networking that will get you new clients.   Headshots and Executive Portraits:  It’s no secret that realtors and brokers need compelling headshots/executive portraits. Marc will share with you his headshot/executive portrait set up and how to create drop dead gorgeous headshots and executive portraits.
8 hrs. of instruction, demonstration, and hands-on shooting

Classroom Module
Day 1

9:00 AM – 5:30 PM

• Intro & Slide Show Of Work
• Cameras, Lenses, Lighting Gear & Grip ~ Light shaping tools and essential gear.
• Tilt – Shift Lenses ~ Explained And Demonstrated
• Lighting Fundamentals ~ How to use the lights and which modifiers to use
• Using Multiple Lights ~ With Ease
• Exposure Fundamentals ~ How To Set Up Your Camera For The Best Results
• Lens Selections ~ Which Lenses Work Best For Each Scenario
• Perfecting Your Verticals ~ Technique & Guide To Obtaining Perfect Verticals
• Software Overview ~ Which software is used to achieve the final images
• A Gentler Way To Do Exposure Blending
• How to do Easy and Reliable HDR without “overcooking” it.
• Q&A

1:00 PM – 2:00 PM
Lunch

7 PM – 10 PM
Optional Dinner Hang Out

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On Location Real Estate Shoot
Day 2

10:30 AM – 8:00 PM

• Meet at Real Estate Photographic Location ~ To Be Announced
• Live On Location Real Estate Photo Shoot
• Property Walk Through ~ Planning The Shoot ~ An essential guide to seeing real estate and architecture with a critical eye.
• Proper Angles ~ How to quickly size up a room and chose the best vantage points for the most dramatic images.
• Tethering | Tools & What Works
• Photographing The Space
• The Secret Sauce ~ Nailing 95% Of The Image In Camera
• Light It Up: Using multiple lights. Marc Will Share His Methods Of How to Light Even The Most Complex
• Scenarios And The Most Complex Surfaces With Ease
• You Will Learn How To Light And Photograph Interiors To Show True Color, Correct Perspective, Reveal
• Texture and Create Remarkable Images
• Window Pull Method ~ You’ll Love This One
• Twilight Shoot

3:00 PM – 4:00 PM
Lunch

4:30 PM – 7:30 PM

• Post Production ~ Culling Images
• Adobe Lightroom ~ Processing
• Photoshop ~ Masking and Finishing Techniques
• HDR ~ For Architectural Photography
• Delivery ~ Methods For Client Delivery Of Images
• *After Registering You Will Receive An On-Line Workshop Notebook.
• *Each participant should read the workshop notebook before arriving for class.

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Classroom Module
Day 3

9:00 AM – 3:00 PM

• Meet at our classroom  location ~ To Be Announced
• Q&A follow up on yesterday’s luxury real estate shoot.
• Image Critique:  You’ll be required to email Marc 2 finished images that you created during the luxury real estate shoot.
• We will get more in depth with the retouching and compositing process
• Marc will share how he deals with multiple color temperatures in a given composition
• Final Output of images will be discussed and demonstrated
• An in-depth discussion on Twilight real estate light painting.
• Twilight images demystified. Marc will take you from RAW capture through the LR post production process and into Photoshop for final adjustments as well as sky replacements
• Contracts:  Each student will receive Marc’s RE contract, Commercial shoot contract, and a Licensing contract.
• We will go over the contracts in-depth
• Image licensing will be discussed in detail

3:00 PM – 4:00 PM
Lunch

4:30 PM – 7:30 PM

• The Headshot Module [NEW! and Guaranteed to up your headshot game and make you money!]
• It’s no secret that realtors and brokers need compelling headshots/executive portraits
• Marc will share with you his headshot/executive portrait set up and how to create drop dead gorgeous  headshots/executive portraits
• Headshot post production – Marc will show you his down and dirty technique to quickly retouch your headshots/executive portraits so that they are world class

WHO IS THIS MASTERING LUXURY REAL ESTATE PHOTOGRAPHY WORKSHOP INTENSIVE PERFECT FOR?

• If you are a photographer looking to raise the bar on your skill level in the field of Real Estate Photography.
• Photographers looking to understand and implement off camera lighting.
• Realtors who have some knowledge of photography and are looking to photograph their own listings.
• If you’re looking to make the move into the luxury real estate photography market.
• Those that want to achieve a natural and dramatic look to their real estate photograph perfecting both interior and exterior ambient lighting.
• Photographers looking to learn a proven, comprehensive, step-by-step method for producing top quality real estate imagery from inception post-production.

WHEN
Monday, October 23rd, 2017
Tuesday, October 26th, 2017
Wednesday, October 25th,  2017

 

HOW TO ENROLL IN THIS WORKSHOP
Email me here and you’ll be sent a signup and tuition form.

After you are approved for the workshop, you’ll be sent an e-book of the printed book you’ll receive at the workshop.
The book contains all the principles that Marc will teach during your three days of attendance.
You’ll need to read it at least once in entirety before attending the intensive, to familiarize yourself with principles and concepts that we’ll be covering.

WHERE
Class Room Modules: 100 Saint Vincent, Irvine, CA 92618  {club house}

Real Estate Photo Shoot Location: To Be Announced

TRAVEL INFO

Closest Airport: John Wayne {SNA}

Suggested Hotels:  Hilton Irvine – Orange County Airport, Courtyard by Marriot – Irvine – John Wayne Airport, Atrium Hotel – Irvine – John Wayne Airport, Embassy Suites by Hilton -Orange County – John Wayne Airport